Create Loyalty & Profits with Merch
- Lacey McDaniel
- Aug 16, 2022
- 2 min read
Updated: Mar 7
Adding merchandise to your business' offerings or brand is always a great idea. Here's why... It can increase your profits by selling your merchandise at a marked up price, doesn't take much time (once it's set up), is easy to re-order, and most-importantly, it helps build brand loyalty and recognition.

Example 1: A mom-and-pop restaurant wants to make extra profits and increase their brand awareness in the local community. They decide to make mugs with fun saying and images on them with their restaurant's name on the mugs. They buy the mugs for $2.50 each and sell them for $15.50 each. That makes them an extra $13.00 and gets their name out there to stay top-of-mind for repeat visits and new customers that see the mug after its purchase. Image selling 50 a month, that is an extra $650 in the business' account and free marketing. Easy-peasy-lemon-squeezy.

Example 2: Yoga studio wants to increase their presence in the community and make extra income for studio upgrades. They decide to make yoga-themed tank tops. They make 4 versions at $5.50 per tank to produce. They sell the tank in the studio for $25.50. That is a $20 profit per tank, and again, a great way to get their name out in the community to build loyalty and new customers. Let's image they sell 30 tanks a month, that's $600 extra in their bank for upgrades. Over a year, it adds up to $7,200 extra profits. For a small business, that really can help.
I'm here to help businesses make that extra profit and create loyalty among their customers. I offer brand design services that include merchandise design. Reach out for pricing here.
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