Blog Work.
Relevant and engaging SEO-driven content.
At Stan’s, I led a creative team responsible for producing 2–3 blog posts per week, focused on addressing common customer challenges across a range of industry topics. Each piece was strategically aligned with targeted keywords to support our SEO objectives. My leadership approach centered on providing a clear, high-level content strategy while empowering the marketing team to identify and develop topics they believed would resonate with our audience. This balance fostered creativity, encouraged ownership, and resulted in content that was both valuable to our customers and impactful for our search visibility.
I serve as the sole content writer for the Newsboy blog, where I develop articles designed to help businesses of all sizes navigate the evolving landscape of digital marketing. The blog covers a wide range of topics—including branding best practices, emerging trends in social media, and actionable strategies for business growth—providing readers with timely, practical insights to support their marketing efforts.
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At Wagner, I led a creative team that consistently produced 2–3 high-quality blog posts per week, covering a range of industry-relevant topics designed to address common customer challenges and target strategic keywords. My leadership approach focused on setting a clear, macro-level content vision while empowering the team to own execution—encouraging them to identify topics that would resonate with our audience and drive real value. This balance of strategic oversight and creative autonomy not only strengthened our SEO performance but also ensured our content remained practical, engaging, and customer-focused.
I was a freelance Marketing Manager at Spillover Software Company, where I wrote many restaurant industry focused blog articles promoting technology and marketing solutions.
At ELMO, the team I managed wrote one blog a week under my leadership. I was the editor and content director. I managed the content calendar and collaborated with my marketing team to get ideas written and published. We wrote blog articles with the customer in mind, focusing on teachers.